MARC状态：已编 文献类型：西文图书 浏览次数：55
- 题名/责任者:
- Strategic market planning / Robert J. Hamper, L. Sue Baugh.
- 出版发行项:
- Lincolnwood, Ill., USA : NTC Business Books, c1990.
- ISBN:
- 0844232157
- ISBN:
- 0844232165 (pbk.)
- 载体形态项:
- xv, 254 p. : ill. ; 27 cm.
- 个人责任者:
- Hamper, Robert J.
- 附加个人名称:
- Baugh, L. Sue.
- 论题主题:
- Marketing-Management.
- 论题主题:
- Business planning.
- 论题主题:
- Marketing research.
- 中图法分类号:
- F713.5
- 书目附注:
- Includes bibliographical references and index.
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