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- 题名/责任者:
- Business analytics for Sales and Marketing Managers : How to Compete in the Information Age / Gert H.N. Laursen.
- 出版发行项:
- Hoboken, New York : John Wiley & Sons, [2011].
- ISBN:
- 9780470912867 (hardback)
- 载体形态项:
- xiii, 242 pages. ; 24 cm.
- 丛编说明:
- Wiley and SAS Business Series ; 41
- 个人责任者:
- Laursen, Gert H. N.
- 论题主题:
- Consumers' preferences-Research.
- 论题主题:
- Consumers-Research.
- 中图法分类号:
- F713.55
- 书目附注:
- Includes bibliographical references and index.
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