MARC状态：审校 文献类型：西文图书 浏览次数：11
- 题名/责任者:
- Subliminal leadership : why it is as important as emotional intelligence / Thomas Frankl.
- 出版发行项:
- Abingdon, Oxon ; New York, NY : Routledge, 2024.
- ISBN:
- 9781032585628
- ISBN:
- 9781032582450
- 载体形态项:
- ix, 243 pages ; 24 cm
- 个人责任者:
- Frankl, Thomas (Ph.D. in Economics), author.
- 论题主题:
- Leadership.
- 论题主题:
- Emotional intelligence.
- 论题主题:
- Nonverbal communication.
- 中图法分类号:
- C933
- 书目附注:
- Includes bibliographical references and index.
- 摘要附注:
- "Understanding the power of subliminal influence makes or breaks leaders. What is it that subliminally motivates people to give their best, not just what's in their job description? How do you build an outstanding team? (Spoiler: it's not just by putting the best people in a team). The answer lies in the power of subliminal influence. This book explains in a clear and accessible way this important, yet little known and understood, area of psychology and leadership. As Emotional Intelligence helped managers and leaders to understand the importance of empathy in the workplace, Subliminal Leadership takes us to the next level by explaining how influence through non-verbal communication mostly happens below the threshold of our conscious awareness: subliminal forms of body language and communication which influence other people's attitudes, thinking and behaviour - and which may boost, or undermine a leader's authority, the performance of teams or the quality of key customer relationships. Readers will learn how we unconsciously communicate and how we positively or negatively influence other people in the process. Understanding subliminal influence will help people in, or aspiring towards, leadership positions to build trust, understand others' emotions, make better decisions and strengthen professional relationships. Based on recent scientific research in disciplines as diverse as psychology, evolutionary biology, anthropology, medicine, neuroscience and management studies, the book offers a breakthrough, multidisciplinary approach to influence and leadership. This book is for everyone interested in the psychological, biological and medical dimensions of leadership"--
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