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- 题名/责任者:
- The mom inventors handbook : how to turn your great idea into the next big thing / Tamara Monosoff.
- 出版发行项:
- New York : McGraw-Hill, c2005.
- ISBN:
- 0071458999 (alk. paper)
- 载体形态项:
- xiii, 295 p. : ill. ; 23 cm.
- 个人责任者:
- Monosoff, Tamara.
- 论题主题:
- New business enterprises-Management.
- 论题主题:
- Women-owned business enterprises-Management.
- 论题主题:
- Working mothers.
- 论题主题:
- Intellectual property.
- 中图法分类号:
- F276.3
- 书目附注:
- Includes bibliographical references (p. 263-270) and index.
- 内容附注:
- Taking your first steps -- Knowledge is a mom's best friend -- From your mind's eye to the palm of your hand : creating your prototype -- Put on your detective hat : market research -- Protect yourself : all about patents, copyrights, and trademarks -- Getting the goods : manufacturing -- Taking care of business : setting up shop -- Making the sale : getting your product on store shelves -- Blowing your horn : marketing that works! -- Finding a partner : licensing 101.
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