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Online Public Access Catalogue

题名/责任者:

I'd like the world to buy a coke : the life and leadership of Roberto Goizueta / David Greising.

出版发行项:

New York : Wiley, c1998.

ISBN:

0471194085 (cloth : alk. paper)

载体形态项:

xviii, 334 p. : ill. ; 24 cm.

变异题名:

I would like the world to buy a coke.

个人责任者:

Greising, David, 1960-

个人名称主题:

Goizueta, Roberto,-1931-1997.

团体名称主题:

Coca-Cola Company.

论题主题:

Chief executive officers-United States-Biography.

论题主题:

Soft drink industry-United States.

中图法分类号:

K837.127

书目附注:

Includes bibliographical references (p. 305-321) and index.

豆瓣简介：