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Online Public Access Catalogue

题名/责任者:

Learning aid for use with essentials of marketing : a global-managerial approach,ninth edition / William D. Perreault, Jr., E. Jerome McCarthy.

出版发行项:

Boston, Mass. : McGraw-Hill, c2003.

ISBN:

0072467282(alk. paper)

载体形态项:

1.v (various pagings) ; 28 cm.

丛编题名:

McGraw-Hill/Irwin series in marketing

个人责任者:

Perreault, William D.

附加个人名称:

McCarthy, E. Jerome (Edmund Jerome)

论题主题:

Marketing-Problems, exercises, etc.

中图法分类号:

F713.5-44

豆瓣简介：