MARC状态：已编 文献类型：西文图书 浏览次数：58
- 题名/责任者:
- Public relations : the profession and the practice / Dan Lattimore ... [et al.].
- 出版发行项:
- Boston : McGraw Hill, c2004.
- ISBN:
- 0072424028 (softcover : alk. paper)
- ISBN:
- 0072932554 (CD-ROM)
- 载体形态项:
- xxii, 390, [18] p. : ill. ; 26 cm.+ 1 CD-ROM(3 3/4 in)
- 附加个人名称:
- Lattimore, Dan.
- 附加个人名称:
- Baskin, Otis.
- 论题主题:
- Public relations.
- 论题主题:
- Public relations-United States.
- 中图法分类号:
- C912.3
- 一般附注:
- Rev. edition of : Public relations / Otis Baskin, Craig Aronoff, Dan Lattimore. 4th ed. c1997.
- 书目附注:
- Includes bibliographical references and index.
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