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题名/责任者:

International business = 国际商务 / Stuart Wall, Sonal Minocha, and Bronwen Rees著.

版本说明:

3rd ed.

出版发行项:

Beijing : Publishing House of Elecronics Industry, 2012.

ISBN:

9787121171437

载体形态项:

15, 448 p. : ill. ; 26 cm.

变异题名:

国际商务

个人责任者:

Wall, Stuart, 1946-

附加个人名称:

Minocha, Sonal.

附加个人名称:

Rees, Bronwen.

论题主题:

International business enterprises.

论题主题:

International economic relations.

论题主题:

Globalization.

中图法分类号:

F740

一般附注:

经管华信引进精品

书目附注:

Includes bibliographical references and index.

内容附注:

Introduction to international business -- Internationalisation process -- International business: theory and practice -- The political, legal, economic and technological environment -- International sociocultural environment -- International ethical and ecological environment -- International strategic issues -- International human resource management -- International marketing -- International finance: theory and practice.

原版附注:

Reprint. Originally published: Harlow, England ; New York : Pearson/ Financial Times Prentice Hall,c2010, 3rd ed. 9780273723721.

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