机读格式显示(MARC)
- 000 01388nam0 2200397 450
- 010 __ |a 7-80728-133-2 |d CNY49.00
- 099 __ |a CAL 012005140955
- 100 __ |a 19980227d2005 ekmy0chiy0121 ea
- 200 1_ |a 决胜市场营销 |A jue sheng shi chang ying xiao |e 策略、工具和技巧 |d = Key marketing skills |e a complete action kit for turning marketing strategy into marketing reality |f (英) 彼特·杰威顿著 |g 周建安, 张书琴译 |z eng
- 210 __ |a 广州 |c 广东经济出版社 |d 2005
- 215 __ |a 387页 |c 图 |d 26cm
- 314 __ |a 责任者 (Cheverton) 规范汉译姓: 谢弗顿.
- 510 1_ |a Key marketing skills |e a complete action kit for turning marketing strategy into marketing reality |z eng
- 606 0_ |a 企业管理 |A qi ye guan li |x 供销管理
- 701 _1 |a 谢弗顿, |A xie fu dun |b P. |g (Cheverton, Peter) |4 著
- 702 _0 |a 周建安 |A zhou jian an |4 译
- 702 _0 |a 张书琴 |A zhang shu qin |4 译
- 801 _0 |a CN |b NUL |c 20051202
- 801 _2 |a CN |b SCNU |c 20060228
- 905 __ |a SCNU |f F274/2010/ 2
- 999 __ |M yinj |m 20060228 15:45:55 |G yinj |g 20060302 09:55:05
- 907 __ |a SCNU |f F274/2010/ 2