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• 000 03190cam a2200433 i 4500

• 001 0000631749

• 003 SCNU

• 005 20171205100200.0

• 008 150924s2016 nyua b 001 0 eng

• 010 __ |a 2015032907

• 020 __ |a 9781259585401 (hardcover)

• 020 __ |a 1259585409 (hardcover)

• 024 8_ |a 40025964265

• 040 __ |a DLC |b eng |e rda |c YUS |d DLC |d BTCTA |d YDXCP |d OCLCF |d BDX |d CDX |d SINLB |d S3O |d VP@ |d UVV |d NGU |d SOS |d OCLCO |d ZCU |d UtOrBLW

• 041 1_ |a eng |h chi

• 042 __ |a pcc

• 043 __ |a a-cc---

• 093 __ |a F279.243 |2 5

• 100 1_ |a Lowrey, Ying, |e author

• 245 14 |a The Alibaba way : |b unleashing grassroots entrepreneurship to build the world's most innovative Internet company / |c Ying Lowrey ; translated by Martha Avery

• 264 _1 |a New York : |b McGraw-Hill Education, |c [2016]

• 300 __ |a xxiv, 321 pages : |b illustrations ; |c 24 cm

• 336 __ |a text |b txt |2 rdacontent

• 337 __ |a unmediated |b n |2 rdamedia

• 338 __ |a volume |b nc |2 rdacarrier

• 490 0_ |a [The global business thought leader series]

• 500 __ |a Translated from the Chinese

• 500 __ |a Series title from book jacket

• 504 __ |a Includes bibliographical references and index

• 505 0_ |a The Alibaba way -- Alibaba's efficiency and the Alibaba ecosystem / Chen Liang -- The Taobao platform : teaching people how to fish / Fang Ruonai -- Clustering innovations that started with 1688.com / Xiang Songlin -- Integrity capital-based microfinance / Dong Youying -- E-commerce legislation and innovations in regulatory supervision by the public / Huang Lingling -- The "routinization" of Alibaba's corporate culture innovation / Quan Tao -- Grassroots startups are the way to expand employment / Sun Xiaoyu, Xiang Songlin, and Ying Lowrey

• 520 __ |a "The ultimate e-commerce success story - a powerful new growth model for small business start-ups and grassroots entrepreneurs. One of the world's fastest growing Internet companies, Alibaba and its founder Jack Ma have inspired a generation of young Chinese - not just as a road map to riches, but as a lesson in entrepreneurial individualism. This illuminating guide takes you inside this global giant of e-commerce and shows you how to build your own small business from a grassroots vision to a world-class operation.Using Alibaba's incredible success as a case study, the book identifies the driving forces behind job growth, innovation, and sustainability in the Digital Age. It shows you how to unleash your entrepreneurial spirit, realize your grassroots ambitions, and use technology-driven platforms to grow your company across multiple markets. The Alibaba Way shows you a proven way to survive and thrive.Dr. Ying Lowrey is an Economics Professor at the School of Social Sciences, Tsinghua University, and Deputy Director of Tsinghua Research Center for Chinese Entrepreneurs"-- |c Provided by publisher

• 610 20 |a Alibaba (Firm) |x History.

• 650 _0 |a New business enterprises |z China |x Management.

• 650 _0 |a Small business |z China |x Management.

• 650 _0 |a Success in business.

• 655 _7 |a History. |2 fast.

• 700 1_ |a Avery, Martha, |d 1951- |e translator.

• 920 __ |a 242430 |z 1

• 950 __ |a SCNU |f F279.243/L921