机读格式显示(MARC)

• 000 01399pam a2200421 a 4500

• 001 0000834502

• 003 SCNU

• 005 20241028110200.0

• 008 230602s2023 enka b 001 0 eng d

• 016 7_ |a 021168757 |2 Uk

• 020 __ |a 9781398610194 |q (hardback)

• 020 __ |z 1398610194 |q (hardback)

• 020 __ |z 9781398610170 |q (paperback)

• 020 __ |z 1398610178 |q (paperback)

• 020 __ |z 9781398610187 |q PDF ebook

• 040 __ |a UKMGB |b eng |e rda |c UKMGB |d YDX |d JCW |d OCLCO

• 082 04 |a 658.804 |2 23

• 093 __ |a F713.5 |2 5

• 099 __ |a CAL 022023105869

• 100 1_ |a Hall, Simon, |d 1971- |e author.

• 245 10 |a B2B digital marketing strategy : |b how to use new frameworks and models to achieve growth / |c Simon Hall.

• 246 30 |a Digital marketing strategy

• 250 __ |a Second edition.

• 264 _1 |a London : |b KoganPage, |c 2023.

• 300 __ |a xvii, 376 pages : |b illustrations ; |c 24 cm

• 336 __ |a text |b txt |2 rdacontent

• 336 __ |a still image |b sti |2 rdacontent

• 337 __ |a unmediated |b n |2 rdamedia

• 338 __ |a volume |b nc |2 rdacarrier

• 500 __ |a Previously issued in print: 2020.

• 504 __ |a Includes bibliographical references and index.

• 650 _0 |a Industrial marketing.

• 650 _6 |a Marketing industriel.

• 776 08 |i ebook version : |z 9781398610187

• 920 __ |a 242430 |z 1

• 921 __ |a CASHL |b CEPIEC |c CEPC 022023068375

• 950 __ |a SCNU |f F713.5/H179-2

• 998 __ |a CALIS