机读格式显示(MARC)

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• 003 SCNU

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• 008 960213s1997 ilua b 001 0 eng

• 010 __ |a 96011275

• 020 __ |a 0256187789

• 040 __ |a DLC |c DLC |d DLC

• 050 00 |a HF5415.153 |b .C72 1997

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• 093 __ |a F273.2 |2 4

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• 099 __ |a CAL 022000685835

• 100 1_ |a Crawford, C. Merle |q (Charles Merle), |d 1924-

• 245 10 |a New products management / |c C. Merle Crawford.

• 250 __ |a 5th ed.

• 260 __ |a Chicago : |b Irwin, |c c1997.

• 300 __ |a xxix, 508 p. : |b ill. ; |c 25 cm.

• 440 _4 |a The Irwin series in marketing

• 504 __ |a Includes bibliographical references (p. 453-455) and index.

• 650 _0 |a New products |x Management.

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• 950 __ |a SCNU |f F273.2/C899-5

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