机读格式显示(MARC)
- 010 __ |a 7-300-06714-X |d CNY26.00
- 099 __ |a CAL 012005106240
- 100 __ |a 20050510d2005 ekmy0chiy0121 ea
- 200 1_ |a 顾客份额营销 |A gu ke fen e ying xiao |e 释放顾客忠诚, 找到利润源泉 |f (美) 汤姆·奥森顿著 |d = Customer share marketing |e how the world's great marketers unlock profits from customer loyalty |f Tom Osenton |g 刘晓虹, 梁漫春译 |z eng
- 210 __ |a 北京 |c 中国人民大学出版社 |d 2005
- 215 __ |a 266页 |c 图 |d 23cm
- 225 2_ |a CMO管理新知译丛 |A CMO guan li xin zhi yi cong
- 410 _0 |1 2001 |a CMO管理新知译丛
- 510 1_ |a Customer share marketing |e how the world's great marketers unlock profits from customer loyalty |z eng
- 517 1_ |a 释放顾客忠诚找到利润源泉 |A shi fang gu ke zhong cheng zhao dao li run yuan quan
- 606 0_ |a 企业管理 |A qi ye guan li |x 销售管理
- 701 _1 |a 奥森顿, |A ao sen dun |b T. |g (Osenton, Tom) |4 著
- 702 _0 |a 刘晓虹 |A liu xiao hong |4 译
- 702 _0 |a 梁漫春 |A liang man chun |4 译
- 801 _0 |a CN |b NUL |c 20050929
- 801 _2 |a CN |b SCNU |c 20060331
- 905 __ |a SCNU |f F274/0930
- 999 __ |M jiangy |m 20060331 11:12:23 |G jiangy |g 20060331 11:12:31
- 907 __ |a SCNU |f F274/0930