机读格式显示(MARC)
- 000 01246nam a2200325 a 4500
- 008 050830s2006 nyua b 000 0 eng
- 020 __ |a 0071466657 (alk. paper)
- 040 __ |a DLC |c DLC |d YDX |d BAKER |d QBX |d DLC
- 050 00 |a HF5837 |b .S84 2006
- 099 __ |a CAL 022009009360
- 100 1_ |a Sugars, Bradley J.
- 245 10 |a Instant promotions / |c Bradley J. Sugars.
- 260 __ |a New York : |b McGraw-Hill, |c c2006.
- 300 __ |a xx, 157 p. : |b ill. ; |c 23 cm.
- 490 1_ |a Instant success series
- 504 __ |a Includes bibliographical references (p. 143).
- 505 0_ |a Introduction -- How to use this book -- Charlie learns the power of promotion -- Press releases -- Direct mail -- Brochures -- Flyers -- Business cards and letterheads -- Writing "killer" headlines -- Creating powerful offers -- Getting into action.
- 650 _0 |a Advertising campaigns.
- 800 1_ |a Sugars, Bradley J. |t Instant success series.
- 950 __ |a SCNU |f F713.8/S947
- 999 __ |t C |A zxq |a 20090316 10:15:37 |M zxq |m 20090316 10:17:26 |G zxq |g 20090402 08:16:00
- 907 __ |a SCNU |f F713.8/S947