机读格式显示(MARC)

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• 020 __ |a 9787543218437 (pbk.)

• 040 __ |a RUC |c RUC

• 041 0_ |a eng |f chi

• 093 __ |a C912.3 |2 4

• 099 __ |a CAL 022011022344

• 100 1_ |a Carrell, Michael R.

• 245 10 |a Negotiating essentials : |b theory, skills, and practices / |c Michael R. Carrell, Christina Heavrin = 谈判基础 : 理论、技巧和实践 / 迈克尔·R.卡雷尔, 克里斯蒂娜·希弗林著.

• 246 31 |a 谈判基础 : |b 理论、技巧和实践

• 260 __ |a 上海 : |b 格致出版社 : |b 上海人民出版社, |c 2010.

• 300 __ |a x, 278 p. : |b ill. ; |c 24 cm.

• 490 0_ |a 高等院校市场营销教材系列

• 504 __ |a Includes bibliographical references and index.

• 505 0_ |a An introduction to negotiation -- The negotiation process: four stages -- Distributive bargaining -- Integrative bargaining -- Gaining leverage through power and persuasion -- Strategy -- Impasse and alternative dispute resolution (ADR) -- Ethics, fairness, and trust in negotiation -- The influence of culture and gender on negotiations -- Closing the deal.

• 534 __ |p Reprint. Originally published: |c Upper Saddle River, NJ : Pearson/Prentice Hall, c2007. |z 9780131868663.

• 650 _0 |a Negotiation.

• 700 1_ |a Heavrin, Christina.

• 950 __ |a SCNU |f C912.3/C314

• 998 __ |a RUC

• 999 __ |M zxq |m 20110510 09:01:00 |G zxq |g 20110510 09:01:21

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• 991 __ |a 022011000130

• 907 __ |a SCNU |f C912.3/C314