机读格式显示(MARC)
- 010 __ |a 978-7-111-33607-5 |d CNY38.00
- 099 __ |a CAL 012012013949
- 100 __ |a 20120206d2012 ekmy0chiy50 ea
- 200 1_ |a 显而易见 |A xian er yi jian |e 终结营销混乱 |f (美) 杰克·特劳特著 |d = In search of the obvious |e the antidote for today's marketing mess |f Jack Trout |g 谢伟山, 谈云海, 陈逸伦译 |z eng
- 210 __ |a 北京 |c 机械工业出版社 |d 2012
- 225 2_ |a 定位经典丛书 |A ding wei jing dian cong shu
- 500 10 |a In search of the obvious : the antidote for today's marketing mess |m Chinese
- 517 1_ |a 终结营销混乱 |A zhong jie ying xiao hun luan
- 606 0_ |a 市场营销学 |A shi chang ying xiao xue
- 701 _1 |a 特劳特 |A te lao te |g (Trout, Jack) |4 著
- 702 _0 |a 谢伟山 |A xie wei shan |4 译
- 702 _0 |a 谈云海 |A tan yun hai |4 译
- 702 _0 |a 陈逸伦 |A chen yi lun |4 译
- 801 _0 |a CN |b TL |c 20120206
- 801 _2 |a CN |b PUL |c 20120226
- 905 __ |a SCNU |f F713.50/3740/ 4