机读格式显示(MARC)

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• 003 SCNU

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• 008 860807s1987 nyua b 001 0 eng

• 010 __ |a 86020844 //r90

• 020 __ |a 0070347484

• 040 __ |a DLC |c DLC |d DLC

• 050 00 |a HF5415.2 |b .K53 1987

• 082 00 |a 658.8/3 |2 19

• 093 __ |a F713 |2 4

• 099 __ |a CAL 022000201893

• 100 1_ |a Kinnear, Thomas C., |d 1943-

• 245 10 |a Marketing research : |b an applied approach / |c Thomas C. Kinnear, James R. Taylor.

• 250 __ |a 3rd ed.

• 260 __ |a New York : |b McGraw-Hill, |c c1987.

• 300 __ |a xviii, 718 p. : |b ill. (some col.) ; |c 25 cm.

• 440 _0 |a McGraw-Hill series in marketing

• 504 __ |a Includes bibliographical references and indexes.

• 650 _0 |a Marketing research.

• 650 _0 |a Marketing |x Management.

• 920 __ |a 211010 |b F713.5 |c K623.3 |z 1

• 920 __ |a 211040 |z 1

• 920 __ |a 212010 |z 1

• 950 __ |a SCNU |f F713/K55-3

• 998 __ |a PUL

• 999 __ |t C |A zxq |a 20050705 09:31:42 |M zxq |m 20050705 09:34:57 |G zxq |g 20050705 09:35:13

• 000 1000007128

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• 907 __ |a SCNU |f F713/K55-3