机读格式显示(MARC)

• 000 01320nam 2200385 450

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• 003 SCNU

• 005 20100304115032.0

• 008 000225s2001 maua b 001 0 eng

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• 020 __ |a 0072316020

• 040 __ |a DLC |c DLC |d C#P |d MUQ |d UGX |d XTL |d OSU

• 043 __ |a n-us---

• 050 00 |a HF5415.33.U6 |b H38 2001

• 082 00 |a 658.8/342/0973 |2 21

• 093 __ |a F713.55 |2 4

• 100 1_ |a Hawkins, Del I.

• 245 10 |a Consumer behavior : |b building marketing strategy / |c Del I. Hawkins, Roger J. Best, Kenneth A. Coney.

• 250 __ |a 8th ed.

• 260 __ |a Boston : |b Irwin/McGraw Hill, |c c2001.

• 300 __ |a xxiv, 775 p. : |b ill. (some col.) ; |c 27 cm.

• 490 1_ |a The Irwin/McGraw-Hill series in marketing.

• 504 __ |a Includes bibliographical references and indexes.

• 650 _0 |a Consumer behavior |z United States.

• 650 _0 |a Market surveys |z United States.

• 650 _0 |a Consumer behavior |z United States |v Case studies.

• 700 1_ |a Best, Roger J.

• 700 1_ |a Coney, Kenneth A.

• 830 _0 |a Irwin/McGraw-Hill series in marketing.

• 8HE 01268nam 22003734a 4500

• 950 __ |a SCNU |f F713.55/H393-8

• 999 __ |t C |A zxq |a 20100304 11:44:15 |M zxq |m 20100304 11:50:32 |G zxq |g 20100420 16:55:14

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• 907 __ |a SCNU |f F713.55/H393-8