机读格式显示(MARC)
- 000 01474nam a2200493 a 4500
- 008 070515r20072005cc a b 001 0 eng d
- 099 __ |a CAL 022007033596
- 100 1_ |a Churchill, Gilbert A.
- 245 10 |a Marketing research : |b methodological foundations = 营销调研 : 方法论基础 / |c Gilbert A. Churchill, Jr., Dawn Iacobucci著.
- 246 31 |a 营销调研 : |b 方法论基础
- 260 __ |a 北京 : |b Peking University Press, |c 2007.
- 300 __ |a xxii, 697 p. : |b ill. ; |c 26 cm.
- 504 __ |a Includes bibliographical references and indexes.
- 534 __ |p Rerint. Originally published : |c Mason, Ohio : Thomson/South-Western, c2005. |z 0324201605.
- 650 _0 |a Marketing research.
- 700 1_ |a Iacobucci, Dawn.
- 950 __ |a SCNU |f F713.50/C563-9
- 999 __ |t C |A zxq |a 20070613 11:40:30 |M zxq |m 20070615 15:17:12 |G zxq |g 20070618 15:08:00
- 907 __ |a SCNU |f F713.50/C563-9