机读格式显示(MARC)

• 000 00624nam a2200217 a 4500

• 001 0000505947

• 003 SCNU

• 005 20140516165300.0

• 008 140403s2012 enk b 001 0 eng d

• 020 __ |a 9781781631898 (hbk.)

• 040 __ |a SCNU |c SCNU

• 041 0_ |a eng

• 093 __ |a F272.1 |2 5

• 100 1_ |a Miller, Adan.

• 245 10 |a Strategic Planning in Brand Management / |c Adan Miller, editor.

• 260 __ |a London : |b Koros Press, |c 2012.

• 300 __ |a viii, 264 p. ; |c 24 cm.

• 504 __ |a Includes bibliographical references ([259]-262 p.)and index.

• 650 _0 |a Brand |x Management.

• 920 __ |a 242430 |z 2

• 950 __ |a SCNU |f F272.1/M647