机读格式显示(MARC)

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• 100 1_ |a Wimmer, Roger D.

• 245 10 |a Mass media research : |b an introduction / |c Roger D. Wimmer, Joseph R. Dominick.

• 250 __ |a 6th ed.

• 260 __ |a Belmont, CA : |b Wadsworth Pub., |c c2000.

• 300 __ |a xi, 499 p. : |b ill. ; |c 24 cm.

• 504 __ |a Includes bibliographical references and indexes.

• 650 _0 |a Mass media |x Research.

• 700 1_ |a Dominick, Joseph R.

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