机读格式显示(MARC)

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• 001 0000406232

• 003 SCNU

• 005 20071025143823.0

• 008 010126s2002 ohua b 001 0 eng d

• 010 __ |a 2001020090

• 020 __ |a 0324067976

• 020 __ |a 032412581X (CD-ROM)

• 040 __ |a DLC |c DLC |d CIN |d HST

• 050 00 |a HF5415.2 |b .M382 2002

• 082 00 |a 658.8/3 |2 21

• 093 __ |a F713.52 |2 4

• 099 __ |a CAL 022006051307

• 100 1_ |a McDaniel, Carl D.

• 245 10 |a Marketing research : |b the impact of the Internet / |c Carl McDaniel, Jr., Roger Gates.

• 250 __ |a 5th ed.

• 260 __ |a Cincinnati, Ohio : |b South-Western, |c c2002.

• 300 __ |a xxxii, 682, 36, 9 p. : |b col. ill. ; |c 26 cm.+ |e 1 CD-ROM (4 3/4 in.)

• 500 __ |a Rev. ed. of: Contemporary marketing research. 4th. c1999.

• 504 __ |a Includes bibliographical references (p. 26-36 of 3rd group) and index.

• 650 _0 |a Marketing research.

• 700 1_ |a Gates, Roger H., |d 1942-

• 700 1_ |a McDaniel, Carl D. |t Contemporary marketing research.

• 920 __ |a 242020 |z 2

• 920 __ |a 221020 |z 2

• 920 __ |a 212020 |z 2

• 950 __ |a SCNU |f F713.52/M134-5

• 998 __ |a HST

• 999 __ |t C |A zxq |a 20071025 14:35:37 |M zxq |m 20071025 14:38:23 |G zxq |g 20071025 14:38:41

• 000 1000019835

• 991 __ |a 022007000693

• 907 __ |a SCNU |f F713.52/M134-5