机读格式显示(MARC)

• 000 01814nam 2200589 4500

• 001 0000179122

• 005 20050321154911.0

• 010 __ |a 7-81036-583-5 |d CNY32.00

• 099 __ |a CAL 012003189212

• 100 __ |a 20041020d2003 ekmy0chiy0121 ea

• 101 1_ |a chi |c eng

• 102 __ |a CN |b 440000

• 105 __ |a y z 000yy

• 106 __ |a r

• 200 1_ |a 企业游击公关 |A qi ye you ji gong guan |e 出奇制胜打赢低成本宣传战 |f 迈克尔·李维纳著 |d = Guerrilla P.R. wired |f Michael levine |g 吴幸玲译 |z eng

• 210 __ |a 汕头 |c 汕头大学出版社 |d 2003

• 215 __ |a 283页 |d 24cm

• 225 2_ |a 经济新潮 |A jing ji xin chao |v 04

• 312 __ |a 英文副题名取自版权页

• 314 __ |a 责任者 (Levine) 规范汉译姓: 莱文.

• 410 _0 |1 2001 |a 经济新潮 |v 04

• 510 1_ |a Guerrilla P. R. wired |e waging a successful publicity campaign online, offline, and everywhere in between |z eng

• 517 1_ |a 出奇制胜打赢低成本宣传战 |A chu qi zhi sheng da ying di cheng ben xuan chuan zhan

• 606 0_ |a 企业管理 |A qi ye guan li |x 公共关系学

• 690 __ |a F270 |v 4

• 701 _1 |a 莱文, |A lai wen |b M. |g (Levine, Michael) |4 著

• 702 _0 |a 吴幸玲 |A wu xing ling |4 译

• 801 _0 |a CN |b RUC |c 20031224

• 801 _2 |a CN |b XMU |c 20041020

• 801 _2 |a CN |b SCNU |c 20050321

• 905 __ |a SCNU |f F270/7480

• 920 __ |a 211020 |z 1

• 920 __ |a 237010 |z 1

• 920 __ |a 244055 |z 1

• 920 __ |a 251430 |z 1

• 920 __ |a 261020 |z 1

• 920 __ |a 212010 |z 1

• 920 __ |a 243040 |z 1

• 920 __ |a 233020 |z 1

• 920 __ |a 242020 |z 1

• 920 __ |a 211260 |z 1

• 920 __ |a 244020 |z 1

• 920 __ |a 212020 |z 1

• 920 __ |a 234050 |z 1

• 920 __ |a 222190 |z 1

• 920 __ |a 235010 |z 1

• 920 __ |a 231400 |z 1

• 998 __ |a RUC

• 999 __ |M zhshl |m 20050321 15:49:11 |G gly |g 20050322 17:09:07

• 000 0000221243

• 991 __ |a 012005004489

• 907 __ |a SCNU |f F270/7480