机读格式显示(MARC)

• 000 01045nam 2200325 a 4500

• 001 0000388815

• 003 SCNU

• 005 20040311152200.0

• 008 930607s1993 nyu b 001 0 eng

• 010 __ |a 93021615

• 020 __ |a 0385425287

• 040 __ |a DLC |c DLC

• 050 00 |a HF5415.127 |b .P47 1993

• 082 00 |a 658.8/12 |2 20

• 093 __ |a F713.5 |2 4

• 100 1_ |a Peppers, Don.

• 245 14 |a The one to one future : |b building relationships one customer at a time / |c Don Peppers and Martha Rogers.

• 260 __ |a New York : |b Currency Doubleday, |c 1993.

• 300 __ |a xviii, 443 p.: |b ill. ; |c 19 cm.

• 504 __ |a Includes bibliographical references (p. [395]-431) and index.

• 650 _0 |a Market segmentation.

• 650 _0 |a Sales promotion.

• 650 _0 |a Consumers' preferences.

• 650 _0 |a Customer relations.

• 700 10 |a Rogers, Martha, |c Ph.D.

• 950 __ |a SCNU |f F713.5/P424

• 999 __ |t C |A zxq |a 20040311 10:37:30 |M zxq |m 20040311 15:22:00 |G zxq |g 20040311 15:22:04

• 000 1000001793

• 991 __ |a 022004000338

• 907 __ |a SCNU |f F713.5/P424