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- 题名/责任者:
- Sales management : concepts and cases / Douglas J. Dalrymple, William L. Cron, Thomas E. DeCarlo.
- 版本说明:
- 7th ed.
- 出版发行项:
- New York, N.Y. : John Wiley & Sons, c2001.
- ISBN:
- 0471388807 (hb.)
- ISBN:
- 9812530169
- 载体形态项:
- xvii, 585 p. : ill. (some col.), maps (some col.) ; 26 cm.
- 个人责任者:
- Dalrymple, Douglas J.
- 附加个人名称:
- Cron, William L., 1949-
- 附加个人名称:
- DeCarlo, Thomas E.
- 论题主题:
- Sales management.
- 论题主题:
- Sales Management-Case studies.
- 中图法分类号:
- F713.3
- 人大法分类号:
- 416.443
- 书目附注:
- Includes bibliographical references (p. 547-561) and indexes.
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