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- 题名/责任者:
- Trade marketing strategy / Gary Davies.
- 出版发行项:
- London : P. Chapman Pub., c1993.
- ISBN:
- 1853962139
- 载体形态项:
- 225 p. : ill. ; 24 cm.
- 个人责任者:
- Davies, Gary.
- 论题主题:
- Retail trade-Great Britain-Case studies.
- 论题主题:
- Advertising-Great Britain-Case studies.
- 论题主题:
- Industrial marketing-Great Britain-Management-Case studies.
- 中图法分类号:
- F757.12
- 书目附注:
- Includes bibliographical references and index.
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