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- 题名/责任者:
- Sales, marketing, and continuous improvement : six best practices to achieve revenue growth and increase customer loyalty / Daniel M. Stowell.
- 出版发行项:
- San Francisco : Jossey-Bass Publishers, c1997.
- ISBN:
- 0787908576 (alk. paper)
- 载体形态项:
- xvii, 286 p. : ill. ; 24 cm.
- 个人责任者:
- Stowell, Daniel M.
- 论题主题:
- Corporate culture.
- 论题主题:
- Selling.
- 论题主题:
- Marketing.
- 论题主题:
- Teams in the workplace.
- 论题主题:
- Customer relations.
- 论题主题:
- Organizational change.
- 中图法分类号:
- F713.3
- 科图法分类号:
- 29.4195
- 书目附注:
- Includes bibliographical references (p. 275-276) and index.
- 内容附注:
- The six best practices -- Manage for change -- Listen to customers -- Focus process -- Use teams -- Practice an open organization culture -- Apply technology.
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