MARC状态：审校 文献类型：西文图书 浏览次数：87
- 题名/责任者:
- What the customer wants you to know : how everybody needs to think differently about sales / Ram Charan.
- 出版发行项:
- England : Penguin Books, 2007.
- ISBN:
- 9780141036878
- 载体形态项:
- 178 p. : 19 cm.
- 个人责任者:
- Charan, Ram.
- 论题主题:
- Sales management.
- 论题主题:
- Selling.
- 论题主题:
- Customer relations.
- 中图法分类号:
- F713.3
- 一般附注:
- Includes index.
- 内容附注:
- The problem with sales -- Fixing the broken sales process -- How to become your customer's trusted partner -- The value account plan -- Developing the value creation sales force -- Making the sale -- Sustaining the process -- Taking value creation selling to the next level.
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